About The Auto Herald

The Auto Herald is owned and operated by Victor Franklin Ltd, a company registered in the United Kingdom under company number 15419896.

Registered office: Lytchett House, 13 Freeland Park, Wareham Road, Poole, Dorset, England, BH16 6FA.

By booking a session or using this website, you agree to these Terms & Conditions. If you do not agree with them, please do not use our website or services.

Our consultancy service

The Auto Herald offers a one-to-one car-buying consultancy service. Each session consists of:

• a 30-minute remote audio or video call;
• a personalised written booklet relating to your vehicle purchase; and
• an audiobook version of that booklet.

These deliverables together constitute one service package.

The consultancy may cover car buying in India, the United Arab Emirates and the United States of America. Sessions are conducted in English.

Session scheduling will be confirmed by email after full payment has been received. The advice is intended to help you prepare for a vehicle purchase and negotiate more effectively.

All information provided through the consultancy is for general educational and informational purposes only. It is not financial, legal, investment, insurance, mechanical or professional advice, and it is not a guarantee of any particular vehicle, price, deal or outcome.

Booking and payment

A booking is confirmed only when full payment has been received.

Prices are displayed in the currency applicable to your selected market: Indian Rupees (INR), UAE Dirhams (AED) or United States Dollars (USD). Prices include the listed deliverables and may exclude applicable taxes or charges required by law.

Payment is processed through the booking link applicable to your market. You should receive a confirmation email with your session details within 24 hours of payment.

By completing payment, you confirm that the information you provide is accurate and that you are purchasing the service for yourself or for an individual whose consent you have obtained.

Rescheduling, cancellation and refunds

You may request to reschedule your session by contacting us at contact@theautoherald.com at least 24 hours before the confirmed session time.

Requests made with less than 24 hours’ notice may be accepted at our discretion and cannot be guaranteed.

If you do not attend your confirmed session and have not given at least 24 hours’ notice, the booking may be treated as a no-show and no refund may be available, subject always to your statutory rights.

If we are unable to conduct your session for reasons within our control, we will offer you either a full reschedule or a full refund.

Where a refund is due, it will normally be processed within 7 business days to the original payment method.

Delivery of materials

Following your session, we will send your personalised booklet and audiobook to the email address provided during booking.

We aim to deliver these materials within 6 hours after your session concludes, provided the session took place as scheduled.

The materials are prepared specifically for your vehicle, market and circumstances as discussed during the session. They are supplied for your personal use only and may not be shared, resold, redistributed or used commercially.

We are not responsible for delivery failures caused by an incorrect email address supplied by you. If you do not receive your materials within the expected timeframe, please check your spam or junk folder before contacting us.

Confidentiality and personal information

We will treat information you share with us in connection with your booking and session as confidential, subject to the exceptions described in our Privacy Policy and any legal obligations applying to us.

This may include the vehicle you are considering, your budget, personal circumstances and other information you provide.

We will not intentionally disclose your identity, session details or confidential information to third parties without your consent, unless disclosure is necessary to provide the service, comply with the law, protect our rights, or prevent fraud or misuse.

Any session recording will only be made with your prior consent. If a recording is made for the purpose of preparing your booklet or audiobook, we aim to delete it after the deliverables have been sent.

We retain contact information and booking records only for as long as reasonably necessary for administration, legal, accounting, security and legitimate business purposes. Specific retention periods and your data-protection rights are explained in our Privacy Policy.

Testimonials and feedback

We will not publish or use a testimonial, review or identifiable feedback from you for marketing purposes without your prior consent.

If you give permission for your testimonial to be published, you may withdraw that permission by contacting us at contact@theautoherald.com. We will consider removal requests promptly, subject to any legal or technical limitations.

Intellectual property

Unless otherwise stated, all content published on The Auto Herald, including articles, text, logos, graphics, photographs, videos, designs, frameworks, methodologies, booklets and audiobook materials, belongs to Victor Franklin Ltd or is used with permission.

You receive a personal, non-transferable licence to use consultancy materials for your own vehicle-purchasing decision.

You must not copy, reproduce, publish, share, resell, upload, distribute or commercially exploit any consultancy materials or website content without our prior written permission.

Third-party links and services

The Auto Herald may include links to third-party websites, products, services, retailers, manufacturers or advertisers.

These links are provided for convenience and information only. Victor Franklin Ltd does not necessarily endorse or guarantee third-party content, products or services.

Any dealings you have with a third party are solely between you and that third party. You should carry out your own checks before relying on or purchasing anything from an external provider.

Disclaimer and limitation of liability

The Auto Herald’s content and consultancy services are provided for general educational and informational purposes. We do not guarantee that any information is complete, accurate, current or suitable for your individual circumstances.

You are responsible for independently verifying information and ensuring that any vehicle purchase, inspection, repair, maintenance, modification or other action you take is safe, lawful and appropriate.

To the fullest extent permitted by law, Victor Franklin Ltd is not responsible for losses arising from reliance on website content, consultancy advice, errors or omissions, vehicle purchases, vehicle repairs, third-party services, or website interruptions.

Where liability may legally be limited, our maximum liability in connection with a consultancy session will generally be limited to the amount paid for that session.

Nothing in these Terms & Conditions excludes or limits liability for fraud, death or personal injury caused by negligence, breach of statutory consumer rights, or any other liability that cannot legally be excluded or limited.

User comments and submissions

If you submit comments, images, reviews or other materials to The Auto Herald, you confirm that:

• you own the material or have permission to submit it;
• it does not infringe another person’s rights;
• it is not unlawful, defamatory, misleading, abusive or offensive; and
• it does not contain malicious software or harmful code.

Changes to these Terms

Victor Franklin Ltd may update these Terms & Conditions from time to time. Changes will be published on this page with a revised effective date.

If a material change affects a booking already made, we will take reasonable steps to notify the affected customer.

Governing law

These Terms & Conditions are governed by the laws of England and Wales.

Any dispute relating to these Terms & Conditions or your use of the website will be subject to the jurisdiction of the courts of England and Wales, unless applicable law provides otherwise.

Contact

For questions about these Terms & Conditions, your booking or our services, please contact:

We aim to respond to enquiries within 2 business days.